Blooming Gender
Client: GLAAD Organization / Location: East Coast / Building Type: Retail
A flower retail storefront for the new 2020s. Inspired from the nineteen twenties aesthetics and conversations with good friends about gender roles associated with flowers.
Phase 1
The design of the space is centered around a wallpaper design that was created by going back to the basics and working with ink and line. Initial drawings were then cut apart and collaged before finally being manipulated using the iPad’s kaleidoscope camera.
Phase 2
The wallpaper became a central point for the overall aesthetic. Lighting was selected to enrich and further define the space.
